eventAction: 'load' The Mattes founder Melissa Clayton has a net worth of 450,000 USD as of 2022. They also felt that the name did not do a good enough job of educating customers on its function and purpose. Website: https://www.facebook.com/TheMatteBiz/. The sleek, compact, and foldable surface could just as easily be packed away as it could be deployed, which is why Melissa decided to bring it into the, Shark Tank The Matte Makeup Organizer Update, Compact and foldable working area for makeup and other products, Lucky for Melissa, Lori Greiner saw the value in The Matte. The Matte launched in its default color of black, but Melissa later introduced the pink variant. According to an interview with WCVB, The Matte has sold over 10,000 units since the business was born, and the sales are expected to increase exponentially following the companysShark Tankappearance. 2022. Tune in toShark Tankto see if Clayton can get a deal from one of the Sharks. Click & Carry Net worth Update (Before & After Shark Tank), AUUG Net worth Update (Before & After Shark Tank), Codi by Pillar Learning Net worth Update (Before & After Shark Tank), Brake Free Net worth Update (Before & After Shark Tank), Peekaboo Net worth Update (Before & After Shark Tank). It has also been ranked as one of the best-selling products on the market. Unfortunately, most of the Sharks did not see the value in The Matte. By continuing to use this site you agree to the use of cookies. She sought $100,000 in exchange for a 20% stake in the company. Your comment may not appear immediately. The company was valued at $500,000 during the pitch and has makes a lot of sales which makes the valuation to increase. Later, she produced and went through several other prototypes after hiring a freelance industrial product designer. According to the episode synopsis, the entrepreneur from Acton, Massachusetts, tries to expand her business with her beauty organizer space saver.. }); Tired of accommodating a lack of bathroom counter space, Massachusetts native, Melissa Clayton, created The Matte. Will this helpful get-ready accessory make up a deal? Massachusetts native, Melissa Clayton, created The Matte to solve her bathroom storage problems. pic.twitter.com/S1byHIVrgk. Need something to help clear the clutter? The product can be used to create a beauty counter on the bathroom sink. Since its inception, The Matte has been crossing milestones one after the other on its road to success. However, Lori wasn't willing to go down from her offer of a 33.3% stake so Clayton accepted the deal and said: "Lori, I trust you, I believe you, let's do it! What Happened to Yourself Expression after the Shark Tank Pitch? Lori Greiner, though, saw the value in what The Matte was offering and offered $100,000 in exchange for a 33.3% stock in the business. Heres what you should know about The Matte on Shark Tank: A post shared by The Matte (@thematteofficial). ga('ads.send', { Been wanting to catch up? Sales kept increasing as the product gained more exposure through online influencers and podcasts. Unfortunately, the other sharks were not as taken by The Matte as Melissa was. The shark tank has appreciated Lori contribution since she came to Shark Tank after helping other companies which she has invested in. Seeking a $100,000 investment for a 20% stake, the entrepreneur from Acton, Massachusetts came with dreams to expand her business with her beauty organizer space saver. eventCategory: event.slot.getSlotElementId(), MEAWW brings you the best content from its global team of },false) From then on, there was no looking back for the company as they kept growing through the years till Shark Tank took notice and featured them on the show. Required fields are marked *. eventAction: 'click_ads' The Matte Makeup Organizer was born out of the frustration Melissa felt when she had to balance her makeup on the side of her sink and watch the expensive items fall on the floor. Currently, The Mattes only marketing is done through word of mouth, influencers, and organic searches. }); The company has already sold more than 48,000 units since the airing of the show. I think its very easy to get discouraged, but when you believe in it, you dont give up.. }); Currently, The Matte will set you back $24.99. They have a unique approach to marketing strategy. They sell the product directly to the customer. So far, all shes done is market the product by using word of mouth and influencers, as well as organic methods. Melissa has been using her social media accounts and through influencers to promote the product. Meanwhile, Kevin O'Leary couldn't help but butt in with his outrageous reactions on whether she deserved the deal at all. The Matte is a product built to help utilize extra space in small spaces. What Happened to Throx Following the Shark Tank Pitch? According to the company website, Clayton had the desire to make something that could help her utilize her space in her bathroom while also being small enough to store in the room. No one wanted to work with me because I was on a limited budget, Clayton says, adding that she was still determined and eventually worked alongside a freelance industrial designer to come up with her product. speculative. After a successful pitch, Melissa bagged arguably the best shark for her product in Lori Greiner for $100,000 and 33.3% equity. If you were a Shark, would you have invested in The Matte? When will Shark Tank Season 12 Episode 20 air? ga('ads.send', { In the meantime, be sure to check out updates for some of the other companies featured on Season 12 Episode 20: For more on Shark Tank Season 12, be sure to check out our Season 12 Products page. Such an interesting product made us curious to know more about the company. The company also launched a unique Matte Bag, which was specially designed to hold the folded-up Matte. She imagined a folding mat that folded down to the size of an iPads and unfolded to cover a bathroom sink, producing a type of countertop.. Melissa is using her social media accounts to promote the business and she has been using influencers to market it. Many others thought the product was too niche in a market that was already too small. What Happened to WiSpots after the Shark Tank Pitch? eventAction: 'render' gads_event = event; Your email address will not be published. So, whats next? }); Melissa headed into the Shark Tank looking for a partner to help her increase the sales of her product, The Matte. The Matte creates improvised folding and extendable cosmetic counters that is useful for ladies who need to store their cosmetics on a tiny bathroom countertop. Unfortunately, we dont have sales figures to show for our The Matte Makeup Organizer update but between Lori and Melissa, youd best bet that the next time well be hearing from The Matte, the sales will have increased exponentially from the $200,000 lifetime revenue that the product made prior to appearing on Shark Tank. Catch the latest episode featuring products like Cheese Chopper, The Matte, OpulenceMD Beauty and FurZapper on April 9, 2021, from 8 pm ET to 9 pm ET. There are many issues that the company is trying to solve, for example makeup spills on floors, small bathrooms, and people who have moving situations. In 2015, after being turned down by multiple manufacturers, Melissa finally got her first batch of finished products ready to sell in the market. All the Sharks gave a thumbs down to her product, citing their own reasons, but Lori Greiner thought the product could be put into some use. A post shared by The Matte (@thematteofficial). }); Melissa also made The Matte available on the online shop, The Grommet, which specializes in featuring new and unique products from small businesses. Geeksaroundglobe Team 2022 A NG Slots Net Worth, Biography, and Career, Kreyol Essence Net Worth, Kreyol Essence Shark Tank Deal, Founder (Updated), Wall Street Trapper Net Worth, Biography, Wiki (Updated), Yellow Leaf Hammocks Net Worth, Founder, Growth (Updated), Rhonda Wills Net Worth, Biography, Career (Updated). They cost $39 and $49 respectively, and they do not include shipping costs. A compact and foldable surface, The Matte easily installs across any small bathroom sink to maximize storage space and create a working area to temporarily store makeup, haircare products, and other supplies. Melissa Clayton came up with the idea of The Matte when she was facing problems setting up her own cosmetic booth at a trade show. makes getting ready in the morning a breeze since im not worried about dropping lids/caps or small sponges into my sink anymore., [Related:27 Favorite Shark Tank Products at Amazon New List], Shark Tankairs Fridays at 8 pm and Saturdays at 9 pm on ABC. Note that the content on this site should not be considered investment advice. he turned to Lori and commented at one point. This article was written for Business 2 Community by Jennifer Weyant.Learn how to publish your content on B2C, Jennifer is a manager and trainer by day and a blogger and editor by night. View full profile, Join over 100,000 of your peers and receive our weekly newsletter which features the top trends, news and expert analysis to help keep you ahead of the curve. The entrepreneur was able to pitch her company to Sharks Mark Cuban, Kevin OLeary, Barbara Corcoran, Lori Greiner and guest Shark Kendra Scott. Melissa previously found and ran, Tiny Tags, a company that specialized in personalized necklaces. Get our latest news straight into your inbox. Download isFREE. As a consequence, she requested $100,000 for a 33.3% stock part in the firm, and Melissa countered with $100,000 for a 25% equity portion in the company, but Lori refused to hear any counter offers. 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